GLOBAL BUSINESS

BRAC is aggressively working to position the Capital Region as an appealing option for multinational corporations seeking major foreign direct investment (FDI) opportunities in the U.S.  FDI is an important component of a region’s economic development strategy as it attracts high-wage jobs; bolsters the region’s most competitive industries; and supports international trade and connectivity. FDI is motivated by many of the same factors that influence domestic location decisions: quality of workforce, cost of doing business, industry clusters, and market access. However, other factors include adequate infrastructure to support international travel and movement of goods, and access to the resources and service providers necessary for international business, all of which the Baton Rouge area can offer.